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China's short-drama platform begins to curb AI's 'one-face-fits-all' problem_我的网站

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    Screenshots of the short drama videos featuring AI characters sharing near-identical faces Almond-shaped eyes, petal-like lips and a permanent soft-focus glow on the cheekbones, the faces of AI-generated short-drama characters can be almost too perfect. 
After binge-watching several AI short dramas on Chinese short-video platforms, viewers may find themselves wondering whether they have accidentally stumbled into the same show again.
The phenomenon of AI characters sharing near-identical faces has become so noticeable that Hongguo Short Drama, a micro-drama platform operated by ByteDance, has moved to rein it in.
Hongguo recently issued a notice calling for creators of AI dramas to avoid using highly similar facial appearances across different productions and characters, warning against a "one-size-fits-all" approach to character design. 
The platform also said it would launch a special campaign targeting frequently used AI faces, homogenized content and unauthorized materials.
"Men, women, young and old are all using the same face. It's starting to give me the uncanny-valley feeling," one viewer commented on the social media Sina Weibo.
Another complained that AI characters seemed to make exactly the same facial expressions whenever they spoke, while others said watching several dramas in succession with nearly identical female leads gave them an unsettling sense of "something human, but not quite human."
    Screenshots of the short drama videos featuring AI characters sharing near-identical faces A comparison of several AI short dramas, including Twilight in Later Years, Mother-in-Law's Awakening and Shedding the Burden to Find Myself, shows their middle-aged female protagonists feature similar straight eyebrows and large double eyelids, while their smiles and crying expressions can also appear strikingly alike.
The platform said creators should conduct self-checks and promptly modify or replace problematic content. The upcoming campaign will specifically target "high-frequency AI faces," homogenized character designs and violations involving source materials.
A commentary published by the People's Daily newspaper in early August noted that AI micro-dramas had accounted for more than 95 percent of newly released micro-dramas over the previous six months, while their total viewing volume still lagged far behind that of productions featuring human performers. 
The commentary argued that mass-produced, visually similar AI content could actually strengthen audiences' appetite for more authentic storytelling and distinctive characters.
Platforms are therefore beginning to add more checks before AI productions reach audiences.
On August 3, Douyin Group's Short Drama Creator Center launched a pre-screening tool for AI drama copyright holders and directors. With it, eligible creators can upload promotional and production materials as well as completed works for preliminary checks on potential infringement before release.
    Screenshots of the short drama videos featuring AI characters sharing near-identical faces
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8月16日，游客在唐山市开平区洼里镇德汇无花果种植基地的大棚里采摘无花果。闫佳萌摄8月16日，唐山市开平区洼里镇德汇无花果种植基地的大棚里，甜香如雾，沁人心脾。紫红色的“波姬红”沉甸甸地垂在枝头，随手掰开一颗，蜜色果肉渗出晶莹汁液，入口即化，甜得纯粹而浓烈。然而，这份甜蜜并非一直这般从容。

B | 就在几年前，无花果鲜果还只能困在大棚里——常温下两三天便软烂变质，若逢阴雨，腐烂更快。许多种植户守着满树好果，却卖不远、存不住。

C | 转机，始于一场静悄悄的“破圈”之举。记者见到基地负责人方辉时，她正在果林深处修剪枝叶。她拨开叶子，露出藏在叶腋下的果实。“一片叶子下边一颗果，每根新枝条能结二十八颗。”她边走边介绍，这片基地种了波姬红、芭劳奈、紫色波尔多等多个品种，采摘期从8月一直持续到11月，眼下正是最热闹的时节。抬眼望去，每棵果树下都覆盖着厚厚的腐熟粪肥。

D | “我们从来不用除草剂，全是手工拔草，虽然费劲，但果子吃着放心。”方辉蹲下身子，捏起一撮黑褐色的有机肥，“我们从养殖户那儿收羊粪，发酵腐熟后上地，土壤好了，果才甜。

E | ”有了好果子，销路便成了第一道要闯的关。鲜果的“娇气”曾让人望而却步，但方辉却把目光投向了更近的人——游客。

F | 说话间，一群提着塑料篮的游客涌进大棚。来自唐山市路南区的李芳带着女儿专程来采摘无花果。

G | “去年吃过他家的果，孩子一直惦记着。”她一边选果一边教女儿，“颜色深紫的最甜。”基地采摘价每公斤60元，仍挡不住游客热情，周末每天要接待上百人。除了线下，方辉还开直播、建微信群，线上粉丝已过万，订单远销广东、福建、黑龙江等地。鲜果卖得火热，但总有旺季过剩或运输不便的时候。如何让这份甜蜜不再受制于时间？方辉的目光投向了深加工。在加工车间，工人们正将清洗干净的无花果送入低温烘干设备，制作成果干。方辉指着一排设备说：“以前我们用土办法烘干，温度靠手感，味道碰运气。现在跟工程大学合作，制定了标准化流程，温度、时间都精准控制。

H | ”展示架上，无花果干、八宝饭、点心整齐码放，撕开一包果干，韧而不硬，甜而不腻。从卖鲜果到卖加工品，无花果的“破圈”之路，又向前迈出了一大步。据了解，近年来，开平区大力发展高效生态现代农业，洼里镇因地制宜，将无花果、草莓、核桃等种植采摘串珠成链，打造城市“果篮子”，更融合乡村旅游，带动周边农户增收致富。最多时，80多名村民同时在基地务工，拔草、采摘、加工，家门口的就业让日子有了稳稳的甜头。（日报记者 李保健）。

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